FROM ENABLEMENT
TO EXECUTION
ARM PARTNERS WITH TOOLS TO DELIVER SAME-DAY PIPELINE
Source: Rain Group Study
Pipeline Starts With Better Conversations
Today’s buyers and partners are overwhelmed with automated outreach, generic messaging, and sales noise. The challenge is not simply getting attention — it’s creating authentic conversations that lead to trust, engagement, and pipeline.
Turn partner engagement into pipeline with BlitzMasters
With BlitzMasters, channel organizations gain a proven framework for activating partners, engaging sellers, and creating measurable pipeline through structured co-selling experiences. Our experienced facilitators help vendors, distributors, and partners collaborate in real time to generate customer conversations, qualified opportunities, and faster time-to-revenue.
BlitzMasters equips partner sellers and sales teams with practical co-selling skills, outreach strategies, and pipeline-building techniques they continue using long after the activation ends. Rather than creating short-term activity, we help teams build repeatable sales behaviors that improve partner engagement, customer conversations, and pipeline generation over time.
Outcome-based channel activation workshops
Our clients consistently see measurable pipeline impact from every workshop, often generating millions in qualified opportunities—while the results continue well beyond the activation itself.
Beyond immediate pipeline creation, partner sales teams build durable, repeatable skills they apply long after the session ends, including:
Breaking through gatekeepers and engaging the right decision makers
Crafting a clear, compelling 15-second value-based opening statement
Confidently handling common objections in real sales conversations
Leaving voicemail messages that increase callback rates
Driving same-day appointment setting and pipeline creation through active co-selling execution
“The BlitzMasters workshop format and tools prove to be super valuable and relevant.”
(HPE runs Blitz Anywhere campaigns that drive $1.2M in pipeline per SMB partner).
— Distribution Sales Manager, HPE
BlitzMasters partner activation workshops
BlitzMasters offers three key ways to activate partner sellers through engaging and impactful co-selling workshops and training.
Blitz Live™
Blitz Live™ is an on-site, full day workshop with one of our certified BlitzMasters.
The day includes coaching, role playing, tools and tips, four hours of calling, tracking and reporting, and end-of-day celebration.
BlitzMasters requires a 4-week runway to prepare for a Blitz Live™ workshop.
Sales managers are asked to actively participate in our Blitz Live™ days.
Blitz Anywhere™
Blitz Anywhere™ is our virtual ½ day workshop held over Zoom and facilitated by one of our certified BlitzMasters.
Sales managers are asked to actively participate in our Blitz Anywhere™ workshops.
The virtual workshop includes tools and tips, three hours of calling, tracking and reporting, and prizes.
BlitzMasters requires 30 to 45-days lead time to prepare for a Blitz Anywhere.
Blitz Anywhere
Multi-Partner (BAMP)
An impactful virtual sales blitz workshop with several partners all at the same time.
As with the main Blitz Anywhere, this is a half-day workshop held virtually.
“Our Blitz Anywhere days create a lot of excitement for our sales team and partners.”
— Director of Channel and Partner Marketing, Western Digital
BlitzBot™
AI role-play assistant empowers sellers to practice techniques before calling real prospects
Marketing & sales blitz certifications
BlitzMasters has two professional certifications that allow sales enablement and marketing teams to proudly show off their new skills and capabilities:
Sales BlitzPRO Certification
Awarded to the top appointment setters who fully complete an on-site or virtual BlitzMasters workshop.
Marketing BlitzHERO Certification
Awarded to field and channel marketing professionals who successfully manage a BlitzMasters on-site or virtual workshop and can show a clear ROI for their investment.