PARTNER ACTIVATION BLITZES THAT DRIVE SALES OUTCOMES

USE YOUR MDF FOR MEASURABLE ROI

How It Works

A BlitzMasters session is a live, high-energy prospecting event where your team and partners take action together to generate real conversations, meetings, and pipeline.

1. We Build the Plan

Before the blitz, we work with you to define the campaign goals, target audience, messaging, and desired outcomes. We create the talk tracks, objection handling guides, and supporting materials needed for success.

2. We Prepare the Team

Participants join a brief kickoff session where they learn the messaging and gain confidence before reaching out to prospects. They even get to practice in a safe space first before calling live prospects with BlitzBot™ (have “BlitzBot” link to more about BlitzBot) Everyone starts the blitz knowing exactly what to say and how to respond to objections.

3. We Go Live

During the blitz, participants actively call and connect with real prospects in real time. A certified BlitzMaster is available throughout the session to answer questions, provide guidance, and help navigate objections and conversations as they happen.

4. We Create Immediate Results

Meetings are booked, opportunities are identified, and pipeline is created during the event—not weeks later. Participants receive instant feedback and coaching that improves performance with every conversation.

5. We Measure and Improve

At the end of the blitz, we review results, capture insights, send reports, and identify next steps. Teams leave with new opportunities, stronger selling skills, proven messaging, and a clear path for follow-up.

The Outcome

In just a few hours, participants gain confidence, sharpen their prospecting skills, engage decision-makers, and generate qualified meetings and pipeline that would normally take weeks or months to create. You’ll receive a CSV file report with appointments set during the workshop, that can be uploaded to your CRM to track ROI from the program.

Motivate partners with long-lasting benefits

BlitzMasters is purpose-built for technology companies and their channel ecosystems, delivering a high-energy approach to partner activation and sales enablement. We go beyond traditional training by building real-world capability and reinforcing behaviors that drive pipeline.

Instead of passive learning, we create hands-on co-selling experiences that transfer skills, confidence, and execution habits directly into your partner teams. The result is stronger engagement across your ecosystem, increased opportunity creation, and faster conversion from lead to pipeline to revenue.

"Good old-fashioned cold calling – with the proper planning and techniques, still works. Let’s do more of this."

-Terry Richardson, VP NA Channels & Alliances, HPE

Teaching channel partners how to “fish” for measurable ROI

 

We understand your need to show measurable results. From the number of appointments secured, to deals in the pipeline, and eventual revenue, BlitzMasters helps channel leaders convert MDF and other marketing dollars into a clear ROI as a part of your channel sales strategy.

 

You’ll also see immediate results from your partners. Your partner sales teams will learn and then put into practice specific techniques, including:

  • Getting past the gatekeeper, connecting with the decision maker 
  • Creating a professional 15-second opening statement with your value-prop 
  • Handling common objections 
  • Leaving voicemails that get returned 
  • Setting appointments and creating pipeline on the same day

 

Benefits of a BlitzMasters Workshop

  • Empowers partner salespeople to secure appointments that convert to pipeline.

  • Boosts a sales team’s confidence and gives them new skills and tools they immediately put into practice.

  • Converts your marketing dollars into appointments and opportunities, maximizing the ROI of your MDF spend. 

  • Inspires salespeople with the tools, skills and confidence they need to set their own appointments, find their own business, and build their own pipeline.

 
 

 

When to run a
BlitzMasters workshop?

The simple answer is: any time. You can do a BlitzMasters workshop every month, as part of your channel sales strategy, or as part of a quarterly pipeline acceleration campaign. Whether you need to improve the connection between you and your channel to help accelerate pipeline or drive revenue with partners selling your products and services, this is not just about training, but about doing!

Here are some of the ways our customers leverage BlitzMasters:

 
Channel sales strategy demand generation
channel sales strategy product campaigns

Demand Generation
   

Company Wide Milestones
   

Partner Recruitment and Retainment

Partner Onboarding and Training

Product Launches, Migrations, or Campaigns

Team Building with Your Channel Partners