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"This book shows you how to attract more and better customers, faster and easier than ever before."

Brian Tracy, President, Brian Tracy International

"Business-to-Business Prospecting is a fabulous book about the critical sweet spot for any sales professional. Andrea Sittig-Rolf's ideas about the ICP alone are worth the price of admission. But that's not where it stops. Read on!"

Steve Farber, Author — The Radical Leap: A Personal Lesson in Extreme Leadership. President, Extreme Leadership, Inc.

"The most important decision a salesperson can make in the B2B sales game is where to play. Andrea Sittig-Rolf does a superb job explaining how to find and select the best prospects and opportunities. She also provides invaluable tools you can use to improve your odds of winning. If you want to take the gamble out of the way you sell, then this book is for you."

Ronald J. Walsh, Author — High Stakes Selling: Taking the Gamble Out of High Tech Sales, President, High Stakes Consulting

"Andrea Sittig-Rolf's book shows how to turn suspects into prospects and prospects into customers. The how-to format makes it easy to apply innovative techniques to sales success!"

William "Skip" Miller, Author — ProActive Sales Management, ProActive Selling, KYSO Prospecting, President, M3 Learning

"The first chapter on identifying your ideal client is worth the price of the book. Andrea convinced me. She clearly explains the huge bottom-line effect from not spending time chasing less-than-ideal clients added to the cumulative increase in business resulting from pursuing the right clients. This book offers great value to anyone in sales, marketing, management, and/or business ownership. The ideas are clearly stated and easy to implement. Andrea uses her own business in examples and explanations in the book. This is an easy read, which I enjoyed. Many business books are not. From identifying clients to winning proposals, Andrea sets out, step-by-step, how to build relationships that will result in sales and business growth." review, DEN, Seattle, WA

"Clearly written and concise, the book lays out a solid framework with substance for performing business-to-business prospecting. Contains solid examples of how to apply techniques, greatly helping solidify the concepts. A solid read and highly recommended for any professional in business development." review, Bryan Minor, Bothell, WA

"I really liked this book. It is concise, practical, and inspiring. I will start applying the principles and ideas expressed in the book right away."

David Griso, Home Loan Consultant, Countrywide Home Loans, Seattle, WA

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